Bigger then Life Size
by Ana Rewacowicz

The Bigger Than Life Size installation examines how strategies of projecting our fantasies and desires that are used in the fashion and advertising industries influence our ideas of comfort and discomfort. 
The display consists of two inflatable outfits made entirely from rubber latex, two pairs of shoe air-pumps, an inflatable couch and a silver change room. Viewers can try the outfits on, and attach the shoe pumps in order to inflate them while they walk around the gallery. A record of their performance (a photograph) was mailed to them if they asked for assistance in taking the picture and provided a mailing address. 
Interactive elements and humour allowed the installation to present the human body as an art form in a playful and light way, but at the same time exposed it to physical comfort and/or discomfort.